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FRANK PLOWMAN - VACATION HOMES

Overview​

STAGE

Scale-up

INDUSTRY

Home Services

Deliverables

Website Development

Challenge

FP Vacation Homes needed a robust online presence to attract vacationers and property owners. Managing multiple vacation rental listings across various platforms was challenging.

Strategy

We devised a two-fold strategy by first creating a custom website that showcases FP Vacation Homes’ properties. We then established a system to manage their listings and boost bookings.

Execution

Tactics: Our team designed and launched a modern and user-friendly website. We also integrated a booking engine for potential guests to easily browse and book rental properties. Additionally, we implemented a property management system to manage listings, update availability, and handle guest inquiries across multiple platforms, including Airbnb.
Timeline: The website was completed within eight weeks, and the property management system was established over a three-month period.

Conclusion

Achievements:The website effectively showcased FP Vacation Homes’ properties, increasing user engagement and bookings.
The booking engine facilitated a seamless booking process. The property management system streamlined listing management and guest communications, resulting in reduced response times and improved reviews.
Lessons Learned: A strong online presence and efficient property management are essential in the vacation rental industry.
Future Recommendations: Continue to optimize and expand the vacation rental portfolio, maintain a user-friendly website, and keep managing listings effectively to grow the business.