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SkinFirm AESTHETICS

Overview​

SkinFirm, a rising aesthetic clinic, partnered with us to enhance its brand visibility and attract clients. With a focus on aesthetics and skincare services, SkinFirm sought to establish a strong online presence to connect with potential clients in a competitive market.

STAGE

Scale-up

INDUSTRY

Aesthetic Clinic

Deliverables

Social Media Marketing , Ad Campaigns & Branding

Challenge

SkinFirm faced the challenge of standing out in a crowded aesthetic industry. They needed a comprehensive marketing strategy to showcase their unique services, build brand recognition, and attract clients to their location.

Strategy

We first created a visually striking logo for SkinFirm that reflected the clinic’s identity. Leveraging our expertise in social media management, we created content for their Instagram page. Additionally, we conducted professional photography and created service-focused videos to highlight the clinic’s offerings.

Execution

Tactics: We created and managed an Instagram page that showcased before-and-after visuals, client testimonials, and informative posts about skincare trends. We also ran a pre-launch campaign on social media, teasing the opening of the physical clinic.
Timeline: The website project was completed in six weeks, ensuring a timely launch.

Conclusion

Achievements: Established a visually appealing and cohesive brand identity with a distinctive logo.
The Instagram page gained significant traction, showcasing services and engaging with the audience effectively. Photography and video content contributed to increased client inquiries and bookings.
Lessons Learned: Aesthetic clinics benefit immensely from content on social media platforms. Professional photography and videos are crucial in showcasing services and building trust with potential clients. Leveraging online engagement can create anticipation and drive foot traffic to the new location.
Future Recommendations: Continuously update content to stay relevant in the dynamic aesthetic industry. Explore additional digital marketing avenues to reach a wider audience.